NetXtra’s CMS solution provides the perfect base for the Cambridge Network site, allowing them to maintain full control whilst having the ability to easily update any section at any time.
The NetXtra events booking module was the solution that Cambridge Network had been looking for - simple to update, simple to maintain and with full automation. This ensures that all delegates are stored safely in one place. Additionally, all associated manual processes that are driven by the event guest list are now automated, so there is minimal time spent on administrative tasks. Since their new site has gone live, event bookings have increased dramatically on their previous site’s performance. The NetXtra CMS Workflow also gives members the ability to create events which are then also displayed on the member directory listing pages of the company hosting the event.
The Cambridge Network member directory is the hub of the website and has been designed to offer members the best way to find and contact other businesses in and around Cambridge. Members can update their own directory listings to display a multitude of useful information for potential customers.
Simplifying the registration journey increased the conversion rate instantly and resulted in a significant uplift in the number of members. The additional benefit of the new website is the reduction of administrative duties through automated processes that have been implemented.
The busiest part of the site is the Recruitment Gateway, where over 800 active jobs in Cambridge are advertised every day. This section of the site has every feature you would expect to see such as filtering, searching, personalised automated notifications, featured job panels and application portals for job seekers to submit their CVs and covering letters via the Cambridge Network website.
The NetXtra website has helped Cambridge Network to achieve their goal of providing a web experience that is fully aligned with both their organisational goals and their member needs.