By now, most people are either familiar with Twitter, or at least know of its existence. The general consensus amongst most people, especially those in the not-for-profit sector, is that you either love it or loathe it. Some think it demands too much of their time for very little return, others consider it as part of their daily routine. Whatever your opinion, what you may not know is that Twitter can be used to your organisation's advantage. At worst, it can be a great way to generate new interest in what your organisation does and stands for, and at best, introduce your organisation to a whole new wider audience and, ultimately, potential new members.
For those of you who are less familiar with this new networking medium, Twitter is a free social messaging and micro-blogging utility for staying connected, in real-time, with people or organisations that interest you. Simple updates (known as tweets) of no more than 140 characters can be sent to your profile on Twitter, or other social networking websites, to your email, via RSS or even directly to your mobile phone.
This is all well and good, but you are no doubt wondering how this can benefit organisations in the not-for-profit sector and, moreover, how do you go about starting your Twitter experience in the right way?
The answer to first of these questions is simple. As a social medium, Twitter is already proving to be one of the best social networking tools available – and what’s even better is that it's FREE! Perhaps you should see Twitter as another way of getting your organisation’s name out there to a vast number of targeted potential new members all over the world. At netXtra, we are seeing new followers to our Twitter profile every single day – many of whom have never previously come across netXtra as a website development, back-office integration and hosting provider that specialises in the not-for-profit and membership organisation sectors.
Converted yet? Are you now itching to get going with your new Twitter campaign? If so, then you're probably wondering where to start? To help, we at netXtra have compiled 'The membership organisation's guide to getting started on Twitter'. Whether you’re a trade association, a charity or any other members-based organisation, this FREE guide will get you started on Twitter and then enable you to generate quality traffic to your website and, ultimately, new interest in your organisation.
For your FREE copy email us today at firstname.lastname@example.org, or call us on 01787 319393.
And remember, to follow netXtra's own daily best practice posts simply visit our Twitter page at www.twitter.com/netxtra and click 'follow'. Alternatively, visit our website at www.netxtra.net and click on the Twitter link.
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